Free Ad Grant Health Score
How healthy is your Ad Grant?
Answer 12 quick questions and get an instant score, your suspension risk, and a prioritized list of what to fix. Built around the things that trip up nonprofits most: the 5% rule, revenue tracking, and unspent grant dollars.
Check my Ad Grant12 questions · About 2 minutes · No Google Ads login
- Critical: Real revenue not tracked
- Needs attention: Click-through rate dips below 5%
- Needs attention: About half the grant going unspent
- Passing: Sitelinks in place
- Passing: Location targeting fits your area
- No login to Google Ads
- Nothing is sent unless you ask for the fix list
- 10+ years serving YMCAs
- 28+ YMCAs on the Ad Grant
Ad Grant health check
Your result
Your Ad Grant Health Score
What we found
Your fix list
Get your prioritized fix list
Every issue above, in the order we would fix it, with why it matters and exactly what to change. It opens right here on this page.
Prioritized fix list
What to fix, in order
Want us to fix these for you? We have been serving YMCAs and other nonprofits for 10+ years, and we track the real revenue that proves what the grant earns.
Talk to JeremyNo contract. You keep the ads either way.
What the score covers
Three things every Ad Grant has to get right
Compliance
The 5% rule, valid conversions, account structure, keywords, sitelinks and targeting. Miss these and Google can suspend the grant.
Revenue tracking
Memberships, registrations and donations tracked in dollars, all the way through your checkout platform, so you can see what the grant actually earns.
Performance
How much of the $10,000 you use, how you bid, and whether ads reach families searching for programs or just people who already know your name.